Social networks.- Consumers are in social networks, but not just as clients, but in a social way, but companies can also participate in social networks and social so interarticular to information about encouraging users to participate with their opinions.
People are very active on the website of a company or brand when they have in mind a charity as a discount or gift. It is easy to see that at a social gathering a person is interesting, valuable when it comes to issues of interest to their partners.
Blog Comments.- When we share articles focused on topics you’re interested in doing some Internet users that they can be recommended or be found through search engines. And when people read what interests you can leave comments that the company needs to address.
The comments in the blog of a company serving as an adjunct to know what the potential customer expect from the company, or their views on services and products it sells.
Make videos.- The videos have a high consumption, companies need to be in this format of information. An economical way is to make translations of foreign language videos.
Video can be made daily life in the company, a way to show the human side of a brand.
Monthly Bulletin.- Consumers love to be aware of the developments of a product, but one always hopes to have discounts or gifts at any time. With this incentive, people can leave their email accounts to receive monthly information.
They say you’re a customer, people will give you your money, you’re friends will give their heart.
It is important to note that consumers with the ability to access information and comment in the Internet world, are taking the liberty to choose to consume, ie the ordinary seller of a company needs to adapt to this new world.