The process of preparing the business plan provides:

* a good structure for the development of your idea and helps you to do the planned activities
* a more realistic picture of the planned activities, and says nothing about future prospects and potential
* a written summary of: knowledge and abilities, business, products / services, target groups / market choices, selected strategies, market potential, organization, and economy of effort

Why you should prepare a business plan?

* it prepares you to start establishing their own or expansion of existing companies and enterprises
* it explains what and how to do it, while it shows you and others why you do it
* it clarifies a number of goals that you and others can relate to you
* it gives a realistic picture of the business – future plans and opportunities
* it gives you a basis for commitment and an awareness in relation to the choices and decisions that you face

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